Solutions
The core of our business is planning effective creative visual communications. Our process involves establishing an understanding of your business and your customers prior to any creative development in order to construct a visual communications plan tailored exactly to your needs and to maximize your return-on-investment. We understand that the most effective planning is done with care, so much so that we made it our mantra! Please connect with us to learn more about our solutions.
Our typical solutions include:
Graphic Design
Graphic design is really about discovering solutions to visual communications problems. We love a challenge, and will exercise great care in developing design solutions for you. So what’s your problem? meltedARTS can help you solve it! Our graphic design services include:
• Print Design
• Advertising + Marketing Design
• Environmental + Wayfinding Design
• Retail + Point-of-Purchase (POP) Design
• Interior + Exterior Design
• Web Design
Illustration
The old adage “a picture’s worth a thousand words” is true. Illustration can take many forms, but the common denominator is that they can all convey a concept instantly and sometimes without the use of words at all. In today’s info-heavy world, illustration can mean the difference between financial life and death for your business. So what are you trying to say? meltedARTS can help you say it! Our illustration services include:
• Digital Vector Illustration
• Digital Raster Illustration (bitmap, pixel, etc.)
• Traditional Drawing, Painting + Printmaking Illustration
Branding
Branding is all about developing and maintaining a unique visual identity for your property. In fact, the term originates from the practice of branding proprietary symbols onto livestock with hot irons. Although the methods for branding may have changed, the purpose remains the same: to stand out from your competition. So where does your brand stand? meltedARTS can help you stand out! Our branding services include:
• Corporate Identity Branding (logo, trademark design, custom typeface design, etc.)
• Product Identity Branding (product logo, packaging design, etc.)
• Brick + Mortar Identity Branding (corporate, retail interiors, exteriors, etc.)
Art Direction
Art direction involves considering the big picture in order to develop communication solutions with a unified vision. The best art directors know how to steer the ship while trusting in their creative teams to take care of the details. So where are you headed? meltedARTS can steer you in the right direction! Our art direction services include:
• Creative Concept Direction
• Creative Strategy Direction
• Creative Production Direction
Custom Typography
Typography is the art of selecting and arranging type—a technique essential to graphic design—but it also refers to the art of designing typefaces and fonts. Typefaces play an important role in determining the mood of visual communications. Although there are hundreds of thousands of typefaces available, sometimes an entirely new typeface is necessary to effectively communicate who you are. So what’s your type? meltedARTS can typecast you as one-of-a-kind! Our custom typography services include:
• Partial Typeface + Font Design (a limited character set for logos, etc.)
• Complete Typeface + Font Design (a complete character set with punctuation, etc.)
• Variable Weights + Styles (bold, italic, etc.)
• Typefaces as vector outlines
• Typefaces as computer fonts for Mac + PC (TrueType, PostScript, and OpenType)
Practical Applications
We develop solutions for a wide variety of applications and media. While this is by no means an exhaustive list, some of the practical applications for our solutions include:
• advertisements
• album covers + liner art
• ambient decor
• architectural numbers + letters
• billboards
• books
• brochures
• business cards
• business forms
• canvas prints
• catalogs
• CD + DVD graphics
• contour-cut signs + graphics
• custom printed props + scenery
• custom wallpaper
• dry transfer (rub-on) decals
• electronic gift cards + loyalty cards
• embroidered patches
• envelopes
• etched plaques
• exterior signs
• fabric banners
• fabric set backdrops
• floor graphics
• flyers
• gift certificates
• guerilla marketing
• interior signs
• invitations
• letterhead
• logos
• magazines
• menus
• mounted photo panels
• packaging
• photographic murals
• point-of-purchase (POP) merchandising displays
• posters
• raised letters (metal, acrylic, etc.)
• reception area logos + signs
• sales sheets
• seasonal graphics
• shopping bags
• showroom vignettes
• silkscreened signs
• stationery
• stickers
• storefront window graphics
• t-shirts
• vehicle graphics
• vinyl lettering
• viral marketing
• wayfinding systems
• websites (especially easy-to-use blog formats for small businesses)
• white papers
